Refined Craftsmanship for the Season: Loro Piana x NET-A-PORTER & MR PORTER
On October 21, 2024, luxury fashion enthusiasts were treated to an exciting collaboration as NET-A-PORTER and MR PORTER launched two exclusive capsule collections with renowned Italian luxury house Loro Piana. This partnership marks a significant milestone, being the first time Loro Piana has created exclusive collections for both men and women under these prestigious online platforms.
The new collections embody Loro Piana’s commitment to refined craftsmanship, offering a luxurious winter wardrobe that merges style with comfort. Both capsule lines feature a selection of ready-to-wear pieces and accessories in a serene neutral palette, with limited-edition colorways and prints sourced from Loro Piana’s Fall/Winter collections.
For Women: NET-A-PORTER’s collection comprises 21 meticulously crafted pieces, including elegant coats, sumptuous knitwear, and sophisticated handbags. The assortment is characterized by Loro Piana's classic neutral tones of taupe, cream, and caramel, expanded this season with chunky knitwear and tailored outerwear, exclusive to NET-A-PORTER. This collection is designed to serve as a versatile foundation for any winter wardrobe, providing both timeless appeal and modern style.
For Men: MR PORTER’s offering features 34 distinct pieces that cater to the modern man’s winter needs. The collection includes luxurious shearling and suede outerwear, tailored trousers, and an edit of cashmere and wool knitwear. Soft hues and cozy silhouettes are prevalent, complemented by stylish suede sneakers and an array of iconic caps, ensuring a chic yet comfortable winter ensemble.
Kate Benson, Buying Director of NET-A-PORTER, expressed enthusiasm for the collaboration, stating, “Loro Piana is the epitome of luxury. Having launched on NET-A-PORTER in 2019, it has long been one of our top-performing brands. We wanted to create a cross-brand launch, and winter wardrobing seemed the perfect opportunity. These styles can be worn as timeless standalone pieces or layered for added warmth and style.”
Daniel Todd, Buying Director of MR PORTER, echoed this sentiment, highlighting the collection’s versatility and universal appeal. “This capsule collection offers the perfect range for luxury cold-weather dressing. Characterized by the brand’s signature understated luxury, it offers something for everyone and will certainly resonate with our MR PORTER customer globally.”
The exclusive Loro Piana capsule collections are now available on both NET-A-PORTER and MR PORTER. Customers can expect not only a curated selection of high-end fashion but also exceptional service, including express worldwide shipping, virtual styling assistance, and 24/7 customer care.
This collaboration not only showcases Loro Piana's timeless craftsmanship but also strengthens NET-A-PORTER and MR PORTER’s positions as leaders in luxury fashion. With their dedication to quality and style, this partnership promises to elevate winter wardrobes for discerning customers around the globe.
For more information or to explore the collections, visit NET-A-PORTER and MR PORTER.
